Customers' purchasing behaviours towards sportswear brands in Saudi Arabia: a comparative study between the representation of consumers and e-consumers

Professor Patrick BOUCHETYAHYA MOHAMMED YAHYA MANNA2022-05-192022-05-1936895https://drepo.sdl.edu.sa/handle/20.500.14154/13882Customers' purchasing behaviours towards sportswear brands in Saudi Arabia: a comparative study between the representation of consumers and e-consumersThesis