Can CRM (Customer Relationship Management) help companies in the petrochemical industry achieve a higher customer service: A case study on Sipchem (Saudi International Petrochemical Company)

Feras Abdullah Al abdali2022-05-262022-05-2619694https://drepo.sdl.edu.sa/handle/20.500.14154/29881Can CRM (Customer Relationship Management) help companies in the petrochemical industry achieve a higher customer service: A case study on Sipchem (Saudi International Petrochemical Company)Thesis