How appropriate are UK product-development approaches in the Saudi Arabia women’s clothing market in terms of meeting customer demands?

Dr. Liza PybusFAWZIAH BAKHEET MABRUK ALHARTHI2022-05-282022-05-2826245https://drepo.sdl.edu.sa/handle/20.500.14154/37201How appropriate are UK product-development approaches in the Saudi Arabia women’s clothing market in terms of meeting customer demands?Thesis