Nazimah HamidBASHAYR AQEEL SUBAIH ALANAZI2022-05-192022-05-19https://drepo.sdl.edu.sa/handle/20.500.14154/16077The study’s purpose was to investigate the perspective of Saudi Arabia Muslim participants about the consumption of the halal cultured meat by utilizing the theory of planned behavior (TPB) as the conceptual framework.enThe perception of Halal and cultured meat perception amongst Saudi Muslim consumer