By - Raha Taha2022-05-182022-05-18716https://drepo.sdl.edu.sa/handle/20.500.14154/4645The involvement of social media platforms in our life has increased to the extentthat its users have begun to draw the most advantage of it. While theseplatforms were initially popular amongst young users, they have recently gainedmore users from other demographics too.enHow to Use Social Media Platforms to Create, Communicate and PromoteNew Brands in Saudi ArabiaThesis