Saudi Cultural Missions Theses & Dissertations

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The Effects of Travelling on the Wellbeing of Saudi Millennials
(Saudi Digital Library, 2023-10-20) Alashahrani, Shuruq; Ladkin, Adele
In recent decades, the concept of tourism and wellbeing has gained considerable attention. This research assesses the effects of travel on the wellbeing of Saudi Millennials and their perceptions regarding the importance of tourism in aspects of their wellbeing. It also explores the characteristics and motivations of this specific group towards travel. Using quantitative approaches, a survey was distributed to 535 participants, including both genders. The findings reveal that the majority of Saudi Millennials strongly believe that tourism positively affects their happiness and overall wellbeing. The results further indicate that the act of travelling itself is the biggest motivation for this generation, and it is mostly driven by push motives. Notably, the findings also demonstrate that the quality of social relationships significantly influences the overall wellbeing of Saudi Millennial tourists.
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