Saudi Cultural Missions Theses & Dissertations
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Item Restricted ‘Evolving Dynamics of Sustainability Disclosure in Saudi Arabia: A Documentary Analysis’(Saudi Digital Library, 2024) Azouari, Shatha; Bhuiyan, FarukThis study investigates how the sustainability disclosure practices of Saudi Arabian companies have evolved and how they are influenced by Saudi Vision 2030, international pressures and local regulatory frameworks. This study is built upon the stakeholder theory to gain an in-depth understanding of the impact of different stakeholder requirements on sustainability disclosure. It investigates the extent to which this reporting is transparent and accountable. The study adopts a qualitative methodology focusing on sustainability and annual reports from 18 Saudi Arabian companies in 9 sectors, including energy, finance, healthcare, and telecommunications. The selected companies were chosen based on their market value and the availability of relevant sustainability disclosures for the years 2022 and 2023. The key findings indicate that significant progress has been made in advancing sustainability disclosures in Saudi Arabia. This is through the incorporation of sustainability practices into corporate strategies with a primary focus on Vision 2030 objectives, Tadawul's regulations and growing international pressures. While certain sectors, particularly energy, utilities, materials, and finance, show significant progress in their approach, healthcare and insurance lag in ESG integration and international standards, highlighting a need for improved governance frameworks and more consistent regulatory oversight. As a new and interesting finding, the study underscores the importance of Vision 2030 and Tadawul Disclosure Guidelines as catalysts for change and calls for enhanced capacity-building and regulatory support to ensure that Saudi companies can meet national and international sustainability expectations. The study provides theoretical and managerial insights into the broader discourse on corporate transparency and sustainable development, offering invaluable insights for academic communities, managers, and policymakers in Saudi Arabia.3 0Item Restricted The Effectiveness of Corporate Social Responsibility (CSR) Programmes in Attaining Sustainable Development Unilever’s Documented CSR Initiatives vs. Reality(Saudi Digital Library, 2024) Alrasheed, Abdulaziz; Iveson, KieronThis study aimed to evaluate whether organisational CSR practices have a positive impact on the achievement of sustainable development goals and establish whether companies’ documented CSR achievements tally with reality through a case study analysis of Unilever Company. The was based on qualitative secondary data collected from Unilever’s CSR and sustainability reports, academic literature, third-party evaluations and assessments reports, and media publications. The data collected was analysed thematically to identify patterns and themes. The study found that CSR initiatives conform with SDGs in intent; however, there effects and execution are not uniform across regions. CSR initiatives have made significant strides in attaining sustainable development, but their successes are limited by a lack of uniform implementation and the consequent weak and inconsistent disclosure of actual sustainability outcomes. The study also noted discrepancies between the CSR accomplishments documented by companies and the real outcomes on the ground particularly in the developing nations where there is comparatively low regulatory oversight. It was concluded that although CSR initiatives help in attaining sustainable development, there is a need a fair, realistic and useful policies to tackle the expectations of the stakeholders globally.19 0Item Restricted The Evaluation of Marketing Strategic Challenges While Entering a New Market: The Case of Uber in India(University of Sussex, 2024-08-30) Almasoudi, Ali; Zayadin, RanaThis project aims to assess the strategic marketing challenges Uber faces while entering the Indian market. Accordingly, the research focuses on understanding how Uber navigated complex regulatory environments, adapted its services to local needs, and leveraged technology and partnerships to create a competitive position. The key findings reveal that Uber’s success in India was largely driven by strategic service adaptation, investment in technology, and commitment to sustainability. The study concludes that Uber’s ability to align its strategies with local market dynamics was crucial in overcoming the challenges of entering a highly competitive and diverse market.31 0