EXAMINING SAUDI ARABIAN'S PERCEPTIONS AND ADOPTION OF CHATGPT

dc.contributor.advisorXu, Shan
dc.contributor.authorHuda, Asiri
dc.date.accessioned2024-07-02T10:18:00Z
dc.date.available2024-07-02T10:18:00Z
dc.date.issued2024-05-10
dc.description.abstractThis paper explores the compatibility, benefits, and adoption rate of ChatGPT among Saudi Arabian populations, recognizing the nation’s unique cultural landscape. As AI technologies like ChatGPT redefine human-tech interactions globally, understanding their reception in diverse cultural contexts is imperative. Through qualitative and quantitative analysis, this study elucidates Saudi perceptions and usage patterns of ChatGPT, offering insights for businesses, policymakers, and developers to align AI innovations with societal values and preferences effectively. This research paper seeks to address the perception and adoption of ChatGPT among Saudi Arabian individuals. The importance of this study lies in the potential to bridge the gap between cutting-edge technology and the unique cultural and societal dynamics of the Saudi Arabian populace. By analyzing the perceptions and experiences of Saudi Arabian users, we can identify areas where ChatGPT can be harnessed to enhance communication. When the needs of Saudi Arabian users are identified, it can lead to integration of AI into their daily lives and contributing to the ongoing technological transformation in the region. The three theories that can be used to understand ChatGPT adoption in Saudi Arabia are Diffusion of Innovations Theory and Cultural Dimension Theory
dc.format.extent34
dc.identifier.urihttps://hdl.handle.net/20.500.14154/72438
dc.language.isoen_US
dc.publisherTexas Tech University
dc.subjectChatGPT
dc.titleEXAMINING SAUDI ARABIAN'S PERCEPTIONS AND ADOPTION OF CHATGPT
dc.typeThesis
sdl.degree.departmentMass Communication
sdl.degree.disciplineArts
sdl.degree.grantorTexas Tech University
sdl.degree.nameMaster of Arts

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