With The Digital Transformation of the Retail Industry, How Can the Adoption of Omni-Channel Retailing Concept Optimise the Customer Experience?
dc.contributor.advisor | Dr Nitha Palakshappa | |
dc.contributor.author | JAWAHER MUNAWER ALSHAMMARI | |
dc.date | 2018 | |
dc.date.accessioned | 2022-05-19T17:30:43Z | |
dc.date.available | 2022-05-19T17:30:43Z | |
dc.degree.department | MARKETING | |
dc.identifier.other | 36532 | |
dc.identifier.uri | https://drepo.sdl.edu.sa/handle/20.500.14154/16138 | |
dc.publisher | Saudi Digital Library | |
dc.title | With The Digital Transformation of the Retail Industry, How Can the Adoption of Omni-Channel Retailing Concept Optimise the Customer Experience? | |
dc.type | Thesis | |
sdl.thesis.level | Master | |
sdl.thesis.source | SACM - New Zealand |