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Esports World Championship in Saudi Arabia, League of Legends World Championship 2025
(Brunel University, 2023-12-13) Nader, Asmaa; Wayne, Michael; Coleman, Josephine
This study aims to identify key concepts and analyze public relations tactics that can be used in Saudi Arabia for the League of Legends World Championship press conference public relations campaign. It discusses how these tactics can be employed to enhance collaboration, communication, resource sharing, and impact measurement within the campaign. The research emphasizes on the importance of using effective strategies to achieve campaign goals and maximize its impact.
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