Saudi Cultural Missions Theses & Dissertations

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    How Saudi Arabia, which was before solely dependent on oil, has significantly expanded its economy through tourism.
    (SHEFFIELD HALLAM UNIVERSITY, 2024) Alquwayi, Abrar; DANIEL JOHN, Peter Whalley
    The economic fall of the global petroleum market hit Saudi Arabia hard because of its reliance on oil. The Saudi government unveiled Vision 2030 in 2016 with the goal of weaning the country's economy off of its reliance on oil profits. To increase the tourist industry's contribution to GDP from 3% to 10% by 2030, one goal of the Vision 2030 is to launch many tourism projects such as the Red Sea Project, NEOM, and Royal 2030. This thesis gives the evaluation that is required to comprehend the function and impact of tourism on the Saudi sector and to ascertain whether the expansion of the sector is heading in the correct direction. To further assess whether Saudi Arabia's economy can stably rely on or augment its earnings from tourism, this research compares and contrasts the two industries' growth trajectories and revenue creation. The case study and its assessment were better understood via the use of mixed methodologies, which included an analysis of time series and a rigorous qualitative literature research. The study examines five key aspects of tourism: Hajj pilgrimage, business tourism, leisure activities, food and drink, and cultural heritage sites. Data collection uses both secondary and primary strategies. Secondary data helps to understand what other researchers have studied about the topic, providing a foundation for further assessment. Primary data focuses on time series analysis, which involves studying data collected at regular intervals like monthly, yearly, or daily. Time is crucial because it shows how data changes over these intervals (like using Tableau software). Time series analysis is widely used in finance, economics, engineering, and environmental sciences to understand trends and patterns in data over time. It helps to uncover underlying causes and factors that influence economic trends, making it valuable for this study focused on the economic impact of tourism in Saudi Arabia. The most crucial takeaway is that Saudi Arabia's economy may be strengthened in the long run by including tourist spending, which can augment oil's impact. The government refocused its efforts on tourism after accomplishing many of the objectives of Vision 2030 far in advance of the 2030 deadline. The data study also showed that Saudi Arabia is becoming less reliant on oil and that its economy is becoming more diversified, with tourism making a larger contribution to GDP.
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    Sustainable Practices in the Hotel Industry: A Case of the Saudi Arabia Mega Project
    (Leeds Beckett University, 2024-10-07) Alsudani, Ahmed; Orighomisan, Jekhine
    This study investigates the integration of sustainable practices in the hotel industry within Saudi Arabia’s mega projects, including NEOM, AlUla, Albalad Development Company, and The Red Sea Project, under the framework of Vision 2030. With sustainability gaining importance in the global tourism industry, this research explores how large-scale developments can serve as models for sustainable tourism, especially in developing countries. The theoretical framework draws on the Triple Bottom Line (TBL) to assess economic, environmental, and social impacts, Diffusion of Innovation (DOI) to analyze the adoption of new practices, and Ecotourism Theory to understand responsible travel in nature-focused projects. The methodology employs secondary data analysis, using peer-reviewed articles, industry reports, and government documents, allowing for a systematic review of existing practices without requiring primary data collection. Both qualitative and quantitative methods were utilized to assess the environmental, social, and economic effects of sustainable tourism practices. Key findings highlight the use of renewable energy, water conservation technologies, waste management systems, and sustainable construction techniques across various projects. The analysis also reveals how integrating local culture and providing community employment contribute to cultural and social sustainability. Despite challenges such as high initial costs and cultural resistance to change, the study concludes that Saudi Arabia’s hotel projects provide a successful model for balancing economic growth with environmental conservation, offering valuable insights for other regions aiming to implement sustainable tourism practices. These findings underscore the importance of adopting global best practices to drive responsible tourism development in large-scale projects. Keywords: sustainable tourism, Vision 2030, Saudi Arabia, hotel industry, NEOM, secondary data analysis, sustainable practices, Triple Bottom Line, diffusion of innovation, ecotourism, BDC Albalad Development Company
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    RESOURCE MANAGEMENT IN SAUDI ARABIAN MEGA PROJECTS
    (University of Kent, 2023) Alanazi, Abdulrahman; Badewi, Amgad
    This thesis investigates the challenges and strategic solutions for effective resource management in Saudi Arabian mega projects, specifically focusing on projects such as NEOM, the Red Sea Project, and Mukaab. These mega projects, integral to Saudi Arabia's Vision 2030, require extensive resources and present unique management challenges. The study aims to identify these challenges, evaluate the effectiveness of current management practices, and develop a comprehensive framework for resource management. This framework is intended to improve the administration of current and future large-scale projects in Saudi Arabia. The research methodology includes a literature review, qualitative data collection through semi-structured interviews with project managers and stakeholders, and thematic analysis. Key findings highlight the importance of strategic planning, stakeholder collaboration, technological advancements, and sustainability in resource management. The study concludes with policy recommendations for stakeholders and practitioners to enhance the success of mega projects in Saudi Arabia.
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    .INTEGRATING SOLAR PONDS INTO URBAN INFRASTRUCTURE FOR SUSTAINABLE DEVELOPMENT : A CASE STUDY OF NEOM
    (University of Sheffield, 2024) Alshehri, Maram; Campbel, Alasdair
    This comprehensive analysis of an integrated system for upper convective zone (UCZ) thermal energy extraction, turbo-vapor axial compressor, low-pressure steam turbine, and Multi-Stage Flash (MSF) desalination unit reveals significant implications for system operation and efficiency throughout the year. The study highlights the importance of temperature distribution in the UCZ, with temperatures consistently below 70°C from January to March, posing a challenge for system operation during these months. Conversely, temperatures rise above 70°C from April to December, providing a favorable environment for efficient system operation in NEOM. The design parameters of the pond are well-defined, with minimum dimensions of 202 x 202 meters and a depth of 0.7 meters being sufficient to extract 1 kg/s of thermal energy over an 8-hour daily operational period. The specifications of the turbo-vapor axial compressor, including a hub diameter of 0.27 meters, a tip diameter of 0.549 meters, and an operational speed of 3000 RPM, enable efficient compression and transfer of thermal energy. The low-pressure steam turbine is designed with three stages, achieving a net power output of 181.5 kW, converting thermal energy into mechanical energy to support system operations. The MSF desalination unit is capable of producing 28,800 liters of freshwater per day during an 8-hour working period, meeting water demands and demonstrating the system's effectiveness in desalinating seawater. Overall, the integration of these components within the described temperature and operational parameters provides a robust framework for efficient energy conversion and freshwater production throughout most of the year. Addressing the operational challenges during colder months and leveraging the system's design strengths during warmer periods will be crucial to maximizing overall performance and sustainability.
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    The Role Of NEOM And International Events In Promoting Saudi Arabia As A Tourist Destination In Line With Saudi Vision 2030
    (Saudi Digital Library, 2023-11-20) Alsigh, Mohammed Muneer; Dewhurst, David
    This dissertation investigates the impact of international events in boosting the tourist industry in Saudi Arabia, with a special emphasis on the NEOM project, per the tourist aims of Saudi Vision 2030. The study explores the perspectives of visitors who participated in international gatherings at NEOM using an interpretivist philosophical approach. 128 people participated in the survey research methodology, which produced statistical data on demographics, knowledge, and opinions. According to the results, NEOM's unique qualities, including smart cities along with innovative technology, as well as historical and cultural attractions have a significant part in attracting tourists. In creating their opinions of NEOM, respondents underlined the importance of sustainable practices, cultural variety, and unique experiences. The report emphasizes the importance of international events in changing opinions, stimulating economic progress, and helping to boost Saudi Arabia's position on the worldwide stage. The study supports prior research by underlining the significance of social media, holistic promotional techniques, as well as sustainable development in contemporary tourism. The suggestions include enhancing sustainable projects, creating cross-cultural programs, and refining social media advertising. Despite its accomplishments, the study recognizes constraints in scope and technique, pointing to future research directions. This dissertation emphasizes the critical significance that global events, like the NEOM project, have in boosting Saudi Arabia's tourism sector. The country may advertise itself as an attractive and unique tourist destination by utilizing environmentally friendly policies and innovative techniques, helping to realize the tourism goals of Saudi Vision 2030.
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