Evaluating the Marketing Communication Strategy of Volkswagen in Post-Crisis Period: Application of Image Repair Theory

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dc.contributor.advisorDr. Alex Gillett
dc.contributor.authorALMOATAZBILLAH SAYEDHASSAN MOHAMMAD HASSAN
dc.date2016
dc.date.accessioned2022-05-30T07:28:44Z
dc.date.available2022-05-30T07:28:44Z
dc.degree.departmentMARKETING
dc.identifier.other31219
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/51788
dc.publisherSaudi Digital Library
dc.titleEvaluating the Marketing Communication Strategy of Volkswagen in Post-Crisis Period: Application of Image Repair Theory
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - United Kingdom

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