Customers' purchasing behaviours towards sportswear brands in Saudi Arabia: a comparative study between the representation of consumers and e-consumers
dc.contributor.advisor | Professor Patrick BOUCHET | |
dc.contributor.author | YAHYA MOHAMMED YAHYA MANNA | |
dc.date | 2018 | |
dc.date.accessioned | 2022-05-19T15:48:43Z | |
dc.date.available | 2022-05-19T15:48:43Z | |
dc.degree.department | (MARKETING (E-COMMERCE | |
dc.identifier.other | 36895 | |
dc.identifier.uri | https://drepo.sdl.edu.sa/handle/20.500.14154/13882 | |
dc.publisher | Saudi Digital Library | |
dc.title | Customers' purchasing behaviours towards sportswear brands in Saudi Arabia: a comparative study between the representation of consumers and e-consumers | |
dc.type | Thesis | |
sdl.thesis.level | Doctoral | |
sdl.thesis.source | SACM - France |