Impact of Celebrity Endorsement in Social Media on Saudi Customers Buying Decision.

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dc.contributor.advisorDr. Laura Sbaffi
dc.contributor.authorMAHMOUD HAMDAN SUWAYLM ALBLOWI
dc.date2021
dc.date.accessioned2022-05-29T14:31:54Z
dc.date.available2022-05-29T14:31:54Z
dc.degree.departmentINFORMATION SYSTEMS
dc.degree.grantorINFORMATION SCHOOL
dc.description.abstractImpact of Celebrity Endorsement in Social Media on Saudi Customers Buying Decision.
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/48906
dc.language.isoen
dc.titleImpact of Celebrity Endorsement in Social Media on Saudi Customers Buying Decision.
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - United Kingdom
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