CRM AS A TOOL TO ENHANCE CUSTOMER LOYALTY Case of Banks in Saudi Arabia
| dc.contributor.advisor | Dr. Marty Reilly | |
| dc.contributor.author | AMAL MARWAN O ALKASEIH | |
| dc.date | 2016 | |
| dc.date.accessioned | 2022-05-19T15:54:24Z | |
| dc.date.available | 2022-05-19T15:54:24Z | |
| dc.degree.department | business management | |
| dc.identifier.other | 30955 | |
| dc.identifier.uri | https://drepo.sdl.edu.sa/handle/20.500.14154/14212 | |
| dc.publisher | Saudi Digital Library | |
| dc.title | CRM AS A TOOL TO ENHANCE CUSTOMER LOYALTY Case of Banks in Saudi Arabia | |
| dc.type | Thesis | |
| sdl.thesis.level | Master | |
| sdl.thesis.source | SACM - Ireland |
