Brand Extension in Saudi Automotive Market in case of Toyota and Lexus.

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dc.contributor.advisorDR. Moustafa Battor
dc.contributor.authorLUJAIN ISAM SALEH RAJAB
dc.date2016
dc.date.accessioned2022-05-30T08:21:36Z
dc.date.available2022-05-30T08:21:36Z
dc.degree.departmentMA Marketing Management
dc.identifier.other28768
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/52944
dc.publisherSaudi Digital Library
dc.titleBrand Extension in Saudi Automotive Market in case of Toyota and Lexus.
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - United Kingdom

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