Marketing Strategies and National Culture: an empirical investigation of customers’ acceptance of the online banking channel in the context of Saudi national culture

dc.contributor.advisor	Dr. Kate Hone
dc.contributor.author	AHMAD SALEH ABDULLAH ALTWAIJRI
dc.date	2015
dc.date.accessioned	2022-05-28T16:34:18Z
dc.date.available	2022-05-28T16:34:18Z
dc.degree.department	Marketing
dc.identifier.other	35974
dc.identifier.uri	https://drepo.sdl.edu.sa/handle/20.500.14154/35623
dc.publisher	Saudi Digital Library
dc.title	Marketing Strategies and National Culture: an empirical investigation of customers’ acceptance of the online banking channel in the context of Saudi national culture
dc.type	Thesis
sdl.thesis.level	Doctoral
sdl.thesis.source	SACM - United Kingdom

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