Esports World Championship in Saudi Arabia, League of Legends World Championship 2025

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dc.contributor.advisorWayne, Michael
dc.contributor.advisorColeman, Josephine
dc.contributor.authorNader, Asmaa
dc.date.accessioned2024-02-01T08:45:58Z
dc.date.available2024-02-01T08:45:58Z
dc.date.issued2023-12-13
dc.description.abstractThis study aims to identify key concepts and analyze public relations tactics that can be used in Saudi Arabia for the League of Legends World Championship press conference public relations campaign. It discusses how these tactics can be employed to enhance collaboration, communication, resource sharing, and impact measurement within the campaign. The research emphasizes on the importance of using effective strategies to achieve campaign goals and maximize its impact.
dc.format.extent44
dc.identifier.urihttps://hdl.handle.net/20.500.14154/71351
dc.language.isoen
dc.publisherBrunel University
dc.subjectVision 2030
dc.subject2030
dc.subjectSaudi Esports Federation
dc.subjectLeague of Legends
dc.subjectLoL
dc.subjectPublic Relations
dc.subjectMedia Relations
dc.subjectInternational Relations
dc.subjectNation Branding
dc.subjectGlobalization
dc.subjectPublic DIplomacy
dc.subjectSoft Power
dc.subjectSports Diplomacy
dc.subjectSemiotics
dc.subjectEsports
dc.subjectE-Sports
dc.subjectElectronic Sports
dc.subjectVideo Games
dc.subjectGames
dc.subjectRiot Games
dc.subjectEarned Media
dc.subjectSocial Media
dc.subjectPress Conference
dc.titleEsports World Championship in Saudi Arabia, League of Legends World Championship 2025
dc.typeThesis
sdl.degree.departmentBusiness, Arts and Social Sciences
sdl.degree.disciplineMedia and Public Relations
sdl.degree.grantorBrunel University
sdl.degree.nameMasters of Arts

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