THE EFFECT OF EVENT-SPONSORSHIP ON CORPORATE BRAND EQUITY: AN ACCOUNT FROM SAUDI ARABIA

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dc.contributor.advisorProf. Mohammed Yousef
dc.contributor.authorSULAIMAN NASSER S ALJAMAAN
dc.date2014
dc.date2015-03-06 06:05:37.090
dc.date.accessioned2022-05-19T17:24:44Z
dc.date.available2022-05-19T17:24:44Z
dc.degree.departmentProf. Mohammed Yousef
dc.identifier.other25729
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/15910
dc.publisherSaudi Digital Library
dc.titleTHE EFFECT OF EVENT-SPONSORSHIP ON CORPORATE BRAND EQUITY: AN ACCOUNT FROM SAUDI ARABIA
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - Malaysia

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