THE EFFECT OF EVENT-SPONSORSHIP ON CORPORATE BRAND EQUITY: AN ACCOUNT FROM SAUDI ARABIA
| dc.contributor.advisor | Prof. Mohammed Yousef | |
| dc.contributor.author | SULAIMAN NASSER S ALJAMAAN | |
| dc.date | 2014 | |
| dc.date | 2015-03-06 06:05:37.090 | |
| dc.date.accessioned | 2022-05-19T17:24:44Z | |
| dc.date.available | 2022-05-19T17:24:44Z | |
| dc.degree.department | Prof. Mohammed Yousef | |
| dc.identifier.other | 25729 | |
| dc.identifier.uri | https://drepo.sdl.edu.sa/handle/20.500.14154/15910 | |
| dc.publisher | Saudi Digital Library | |
| dc.title | THE EFFECT OF EVENT-SPONSORSHIP ON CORPORATE BRAND EQUITY: AN ACCOUNT FROM SAUDI ARABIA | |
| dc.type | Thesis | |
| sdl.thesis.level | Master | |
| sdl.thesis.source | SACM - Malaysia |