A Study of the Role of Fear Appeals in Advertising

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dc.contributor.advisorDr. Valerie Gannon
dc.contributor.authorALANOUD ABDULAZIZ M ALSULTAN
dc.date2014
dc.date2015-03-06 06:04:08.340
dc.date.accessioned2022-05-19T15:59:08Z
dc.date.available2022-05-19T15:59:08Z
dc.degree.departmentDr. Valerie Gannon
dc.identifier.other22957
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/14474
dc.publisherSaudi Digital Library
dc.titleA Study of the Role of Fear Appeals in Advertising
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - Ireland

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