Customer Engagement in Twitter Brand Communities: Motivations and Consequences of Customer Engagement in Fashion Brand Communities on Twitter

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dc.contributor.advisorKirk Plangger
dc.contributor.authorAHOUD RASHED M ALAJMI
dc.date2014
dc.date2015-05-12 01:34:55.913
dc.date.accessioned2022-05-29T12:36:50Z
dc.date.available2022-05-29T12:36:50Z
dc.degree.departmentKirk Plangger
dc.identifier.other26207
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/47587
dc.publisherSaudi Digital Library
dc.titleCustomer Engagement in Twitter Brand Communities: Motivations and Consequences of Customer Engagement in Fashion Brand Communities on Twitter
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - United Kingdom

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