CRITICAL SUCCESS FACTORS IN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IMPLEMENTATION: AN EMPIRICAL STUDY AND PROPOSED GENERIC MODEL OF BEST PRACTICE

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dc.contributor.authorMOHAMMED AL-AJLAN
dc.date2006
dc.date2013-10-17 21:07:16.943
dc.date.accessioned2022-05-26T17:04:00Z
dc.date.available2022-05-26T17:04:00Z
dc.degree.departmentPHD
dc.identifier.other17673
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/30765
dc.publisherSaudi Digital Library
dc.titleCRITICAL SUCCESS FACTORS IN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IMPLEMENTATION: AN EMPIRICAL STUDY AND PROPOSED GENERIC MODEL OF BEST PRACTICE
dc.typeThesis
sdl.thesis.levelDoctoral
sdl.thesis.sourceSACM - United Kingdom

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