Consumer Attitude towards Online Marketing Communication Instruments based on Demographics, Internet Motives, and Involvement A Comparative Study between the Kingdom Saudi Arabia and Jordan

dc.contributor.advisorDr Tegwen Malik
dc.contributor.authorSARAH MOHAMMED ALSHAHRANI
dc.date2018
dc.date.accessioned2022-05-30T07:52:05Z
dc.date.available2022-05-30T07:52:05Z
dc.degree.departmente-business
dc.identifier.other39629
dc.identifier.urihttps://drepo.sdl.edu.sa/handle/20.500.14154/52367
dc.publisherSaudi Digital Library
dc.titleConsumer Attitude towards Online Marketing Communication Instruments based on Demographics, Internet Motives, and Involvement A Comparative Study between the Kingdom Saudi Arabia and Jordan
dc.typeThesis
sdl.thesis.levelMaster
sdl.thesis.sourceSACM - United Kingdom

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