What are the driving forces behind entrepreneurship and innovation in small and medium-sized Entrepreneurship in the Jazan region?

Abstract

This study aims to investigate the driving forces that motivate entrepreneurship and innovation among small and medium-sized enterprises (SMEs) in the Jazan region of Saudi Arabia. By exploring the motivations for entrepreneurs, factors that stimulate innovation, government policies and support programs, and barriers to establishing SMEs, this research seeks to shed valuable light on the entrepreneurial and innovative landscape in its region. As it utilizes quantitative methods of investigation, its findings offer insights into the motivations and experiences of entrepreneurs in the area. Data was gathered using the primary research method by distributing around 4200 questionnaires. Perspective purposive sampling was employed, choosing samples relevant to the objectives of this research study (Owners and managers of SMEs). Finally, descriptive statistics was utilized to identify patterns and themes within this data set. The analysis of 104 responses revealed the key drivers behind entrepreneurialism and innovation among SMEs in Jazan. The study determined that financial incentives and support, market opportunities and demand, personal motivation and passion, and networking/collaboration were crucial components in encouraging entrepreneurialism. innovation, technological development, and accessibility. Competitive advantage and survival, customer needs and satisfaction, employee training and empowerment, financial support and incentives, regulatory environment and ease of doing business, and networking and business support organizations were identified as key drivers. This study addressed some of the challenges entrepreneurs encounter when starting SMEs in Jazan, such as accessing capital and funding, market entry barriers and competition, and lack of infrastructure. Limited access to capital and infrastructure poses obstacles to entrepreneurs. Therefore, this study recommends increasing financial support through networking events, investing in infrastructure improvements, and creating entrepreneurship education programs aimed at supporting SMEs further in Jazan. It also addresses any limitations to current research as well as provides suggestions for future research endeavors.