THE IMPACT OF PREFORMANCE APPRISAL ON EMPLOYEES’ COMMITMENT AND MOTIVATION AT TOURISM HOTELS IN JEDDAH

Abstract

In the context of Jeddah's tourist hotels, this study investigates how performance reviews affect workers' dedication and enthusiasm. Examining the interplay between performance review, employee dedication, and intrinsic motivation in this sector is the study's primary objective. The research lays forth many important goals to accomplish this purpose. The primary goal of the research is to have a better understanding of performance evaluation and its effects on workers. This requires an in-depth investigation of performance evaluation's theoretical foundations and practical consequences within the specific context of Jeddah's tourist hotels. There is a main research component to the study that involves interviewing employees to get their first-hand accounts and empirical evidence. The research aims to capture the positive and negative effects of performance assessment on employee motivation and commitment through these interviews. Furthermore, using a qualitative method with the adoption of primary research method allows for a more in-depth exploration of the personal perspectives and encounters of those employed by tourism establishments by way of conducting interviews among targeted participants. The analysis of the collected data follows the data collecting step of the study. The purpose of this part is to assess the results by comparing them to previous studies and noting any discrepancies or overlaps. By contextualising the study's findings within the larger corpus of literature on performance evaluation, motivation, and commitment, this comparative analysis strengthens the study's validity. Consequently, in order to draw significant conclusions, the research combines its results. Further research is needed to fill in the gaps and reduce the detrimental effect of performance assessment on staff motivation and commitment at Jeddah's tourist hotels, according to the study's suggestions. This research adds to the continuing discussion about how to optimise performance evaluation procedures in the specific setting of the hotel and tourist industry by using a comprehensive approach that integrates academic knowledge with witness accounts.