Competitive Strategies for E-commerce Companies in a Changing Environment with a Focus on Artificial Intelligence
Date
2023-09-30
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Saudi Digital Library
Abstract
The rationale behind this study is that it's important for e-commerce competitors to
change their strategies to fit the changing AI-driven market. As AI technologies continue to
change what customers want and how markets work, it's important to know what their strategic
effects are. By looking into AI's theory roots, successful strategies, effects, and challenges, e commerce companies will have the knowledge they need to do well in a world that is changing
quickly.
Description
Keywords
Business strategy, e-commerce