Saudi Cultural Missions Theses & Dissertations
Permanent URI for this communityhttps://drepo.sdl.edu.sa/handle/20.500.14154/10
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Item Restricted Bridging Tradition And Modernity: People’s Perceptions of Social Media's Impact on Realizing Saudi Arabia’s Vision 2030(Ohio University, 2025-05) Alharethi, Mesfer; Khan, LaeeqThis research investigates how nation branding and social media influence public perceptions and travel intentions regarding Saudi Arabia, particularly in the context of Vision 2030. The study evaluates the impact of platforms such as TikTok on emotional engagement and travel motivations by analyzing the interplay between push and pull factors. A descriptive, cross-sectional correlational approach was employed, gathering data through an online survey of 426 Saudi nationals aged 18 and above who regularly engage with social media. Inferential statistics reveal that nation branding as measured by knowledge of Vision 2030 significantly correlates with increased knowledge of tourism opportunities (r = .519, p < .001) and travel intentions (r = .259, p < .001). Emotional appeal was also a critical factor, as respondents who followed TikTok influencers creating Saudi tourism content exhibited significantly higher emotional perceptions (t = 5.20, p < .001). In addition, a strong correlation was found between push factors (r = .507, p < .001), pull factors (r = .463, p < .001), and the likelihood of considering Saudi Arabia as a tourist destination. The results highlight how incorporating social media into nation branding efforts can drive significant change. By offering empirical data on the influence of TikTok, this research contributes to academic discourse while delivering actionable recommendations to support the tourism goals of Vision 2030.32 0Item Restricted The legal department in the ministry of tourism in Saudi Arabia vision 2030 main points are visas, protection of the tourists, health insurance and policy how they were before and how they are now and how they will be in the future(Bournemouth University, 2024) Alsalman, Abdulilah Salman; Ladkin, AdeleThe main research objective of the present work is to evaluate the developmental trends of the legal concerns and risks of the Ministry of Tourism of Saudi Arabia in aspects of safety measures, visas, and health insurance standards. The findings of this study rely on both primary and secondary data to evaluate the existing position of these policies, their position five years ago and the intended position in the Vision 2030. The specific aims are as follow, To assess the historical development of visa laws and their relation to tourism, To review the present state of health insurance and its relevance to the enhancement of safe tourism practices, To determine the efficiency of security measures for the protection of tourists, To predict the possible future modifications of visa rules, safe practices as well as health insurance demands pertinent to Vision 2030, To determine the existing policy and legal deficits for recommendations for improvements This mega literature review explains the general picture of the Saudi Arabian legal system and its path towards Vision 2030 in the tourism sector.16 0Item Restricted Renewable Energy and Saudi Arabia Vision 2030: A Case Study of Masdar City(Saudi Digital Library, 2023-06-16) Alzahrani, Anas Khaled; Peker, Asli; Fousek, JohnThe thesis focuses on renewable energy in Saudi Arabia in the context of Vision 2030, through the International Company for Water and Power Projects (ACWA Power) to reduce oil dependency for revenues and develop a sustainable environment. The vision has set the goal of achieving 50% electricity from renewable energy sources by 2030. The Economic and Developmental Affairs Council developed the vision on 25th April 2016 when the Crown Prince Mohammed bin Salman first announced it. The vision aims to increase the Kingdom’s non-oil trade by developing the solar panel market. In chapter two, a literature analysis evaluating the views of various scholars regarding renewable energy in Saudi Arabia is provided and the research adopts the Diffusion of Innovation (DOI) and Sustainability theories to focus the research on the theme of sustainability. The thesis is constructed as a policy paper and uses the case of Masdar City and the textual analysis of the King Abdullah Petroleum Studies and Research Center (KAPSARC) report to evaluate the implementation of the policies within Vision 2030 regarding renewable energy use. In chapter five, a case study and results from a public opinion survey are used to help understand how Saudi Arabia can exploit its renewable energy potential and educate the mass public to support the initiative. As the case study shows, Masdar The city provides a blueprint for a carbon-free environment that upholds all three pillars of sustainability (economic, social, and environmental).91 0Item Open Access CHALLENGES AND BARRIERS PREVENTING SAUDI ARABIAN WOMEN FROM PARTICIPATING IN SPORTS AND PHYSICAL ACTIVITY: A SCOPING REVIEW(2021-10-25) Alay, Hana; Tomaz, SimonBackground: Several challenges contribute to reduced physical activity (PA) among Saudi women. To improve participation rates in sports and PA, and ultimately achieve Saudi Arabia’s Vision 2030 goals of a 40% increase in the population’s PA rates by 2030, these barriers must be addressed. This scoping review explores the challenges and barriers preventing Saudi women from participating in sports. Methods: A scoping review utilizing Arksey and O’Malley’s framework was undertaken to identify and map available literature addressing the challenges preventing Saudi women from participating in sports and PA. The databases searched included PubMed and Saudi Digital Library (SDL). Additional searches were performed using Google Scholar, Trove, and gray literature. Results: An initial search yielded 286 articles (PubMed n = 125; SDL n = 13; Google Scholar, Trove and gray literature n=148) After the removal of all duplicates, 281 articles remained. Abstract and title screening reduced the field to 79 publications. After full-text reviews were conducted, nine articles were included in the final review. Four themes were identified during the analysis of the articles: i) physical activity rates, ii) motivating factors and attitudes toward sports, ii) barriers and challenges, and iv) Vision 2030 changes. Conclusion: Findings confirm that the reduced physical activity participation rate among Saudi women can be attributed to barriers to participating in sports and PA. One of the goals of Saudi Arabia’s Vision 2030 is to increase physical activity levels in Saudi Arabia by 40% by 2030. Addressing these challenges will improve women’s participation rates in sports and will eventually contribute to the achievement of the country’s Vision 2030 health and wellness strategic goals.46 0Item Restricted Play-Based Pedagogies in Saudi Kindergartens: Examining Teachers’ Perceptions and Practices(ProQuest, 2023-02-16) Alharbi, Manal; Blank, JolynIn this study, I explored three Saudi kindergarten teachers’ play-based pedagogies. I conducted a qualitative case study (Stake, 1994) in order to examine these teachers’ perceptions of play and describe the ways they incorporated play into their classrooms. My research questions were: How do three Saudi kindergarten teachers perceive play-based learning? In what ways do three Saudi kindergarten teachers implement play-based learning? Participants taught kindergarten in a large private school that served early childhood, elementary, middle, and high school students in Saudi Arabia. Classroom observations and interviews with the teachers were the central data sources. To analyze the data, I conducted a thematic analysis following Clark and Braun’s (2013) process. I found that teachers believed in the benefits of play for children’s learning and development and believed in the influence of their involvement in children’s learning and play. The teachers indicated that a purposeful play which targets academic learning would also promote children’s developmental skills. Further, teachers expressed hopes to develop the education of early childhood to enhance children's learning outcomes and to enhance their practices in the field. Implications and recommendations for future research from the study findings were discussed.82 0