SACM - United Kingdom

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    Integrating Artificial Intelligence Technologies in Sustainable Project Management
    (University of Exeter, 2024-07-04) Alqurashi, Abdullah; Roman, Jose Melenez
    Sustainable project management encompassed the economic, environmental, and social aspects of a project to attain the project objectives in a sustainable manner. Nonetheless, the integration of AI technologies in sustainable project management was still low due to factors like inadequate knowledge of technical know-how, costs of implementing AI technologies, and resistance from the project team. This research aimed to identify the factors that hinder the application of AI in project management for sustainable practices and provided recommendations for enhanced application. The research sought to understand the status of AI adoption, challenges faced, and the impact of knowledge management practices on project performance based on the survey of 40 professionals in Saudi Arabia. The findings of this research enhanced the theoretical understanding of the topic by identifying that the level of awareness of AI is much higher than the level of its adoption. The research results show that although the level of awareness of AI technologies is relatively high, the implementation of the technologies is limited because of technical, financial, and organizational constraints. This research has also highlighted how knowledge management practice can be used to close this gap which can enhance increase in project performance, reduce costs and promote innovation. The research provided practical recommendations for organizations interested in using AI for sustainability and following best practices on a global level and in alignment with the vision of Saudi Arabia for the future. When applying these recommendations, professionals will be able to increase project efficiency, reduce costs, and promote innovation which contributes to sustainable development goals. This research presents a conceptual model that outlines how AI technologies can be applied in sustainable project management, fostering innovation and sustainable development. The research also highlights the necessity for future research to delve deeper into developing actionable frameworks and practical strategies for integrating AI into sustainable project management.
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    How has Saudi Arabia maintained political stability, monarchical survival and curtailed the traditional patronage system while implementing economic and social reforms under Vision 2030?
    (The London School of Economics and Political Science, 2024-08) Alenazi, Jenna Hamid; Hertog, Steffen
    This dissertation investigates the impact of Saudi Vision 2030's comprehensive socio-economic reforms on the political stability and monarchical survival of Saudi Arabia. By examining specific economic and social reforms, implemented since 2016, it focuses on how these changes have contributed to the monarchy’s resilience. Also, it examines the reforming and curtailment of the traditional patronage system, highlighting how through Vision 2030, Saudi Arabia has developed an updated social contract. Key economic reforms analysed include the introduction of VAT, deregulation of oil and gas prices and the increase in renewable energy. Social reforms include youth unemployment, female labour force participation and housing subsidies. This study employs a qualitative approach, utilising process-tracing to analyse key data from 2016 to early 2024, including GDP growth, labour force participation, unemployment rates and Key Performance Indicators (KPIs), supplemented by government documents, to measure the progress, effectiveness and implementation levels of the reforms. The findings reveal that the economic and social reforms under Vision 2030 have mitigated potential political instability through economic diversification, job creation for women and youth and the strategic balancing of austerity measures with compensatory programs. By aligning social reforms with societal expectations and addressing public concerns, the government has demonstrated its capacity to meet modern demands lessening potential for unrest. Furthermore, this study suggests that these reforms, despite curtailing the traditional patronage system, have reinforced the monarchy’s legitimacy. The concept of monarchical survival is used to demonstrate how Saudi’s monarchy has successfully navigated turbulent political, economic and social challenges, ensuring its continued survival in a rapidly changing landscape.
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    Opportunities and Challenges for Hosting the 2034 Men’s FIFA World Cup in Saudi Arabia: Developing A Priority Indicator Framework
    (Loughborough University, 2024-09-14) Ali, Kamel; Ghaye, Tony
    The purpose of the study was to explore the distinctive qualities of Saudi Arabia in hosting the 2034 FIFA World Cup™, and to develop a priority indication framework that specifies areas of development need to be addressed early to achieve successful delivery and sustainable legacy for the event. The study adopted a mixed-method approach and a single case study strategy. Qualitative research was conducted in the form of semi-structured interviews with four participants from different sport backgrounds guided by convenience sampling. The study administered an online survey to generate quantitative data research, to a defined population of 150 out of which 121 respondents completed and submitted the survey. A snowball sampling technique was employed for both qualitative and quantitative parts to identify additional participants' individuals or groups. Manual analysis techniques were used for both qualitative and quantitative primary data. The empirical case confirms that Saudi Arabia is ready to host the 2034 World Cup utilizing its distinctive qualities and competitive advantages for strategic planning over the next 10 years. This research helped develop the ‘Priority Indicator Framework' sequencing strategies into 10 priority levels. The framework specifies areas of improvements as opportunities and challenges that Saudi Arabia needs to prioritize over the next 10 years to potentially achieve successful delivery and long-lasting legacy for the event. Though not official, the 'Priority Indicator Framework' suggests that the earlier the interventions, the better the outcomes.
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    A Study of Revitalizing and Protecting Historical Sites in Al Ahsa for Tourism to Achieve Saudi Vision 2030
    (University of Sheffield, 2024-09) AlOmran, Abdulaziz; Williams, Glyn
    This study investigates the revitalization and preservation of historical sites in Al Ahsa, Saudi Arabia, to promote heritage tourism and support the goals of Saudi Vision 2030. It also highlights the vital role of local community engagement in preserving and revitalizing historical sites. The study focuses on three main areas: (1) how the social and economic benefits of these sites can stimulate local engagement; (2) factors that contribute to declining visitation rates; and (3) community attitudes, behaviours, and motivations toward heritage conservation. Using semi-structured interviews with heritage and tourism sector officials and opinion polls of Al Ahsa residents, the findings reveal a generational gap: younger residents show less interest in historical sites than older residents, who have deeper cultural and historical ties. The study suggests that enhancing economic opportunities associated with these sites could attract younger people to participate in their preservation, while older residents are more motivated by cultural pride. In addition, poor marketing, inadequate facilities, and limited services were identified as significant barriers to increasing visitor numbers. These insights underscore the need for comprehensive strategies that balance economic development with heritage preservation, enhance community engagement, and improve infrastructure to ensure sustainable tourism growth. The study findings contribute to understanding how Al Ahsa’s historical sites can be leveraged to enhance local identity, pride, and economic growth, which aligns with the broader goals of Saudi Vision 2030.
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    An Alternative Land Transport Strategy for Achieving Saudi Vision 2030's Direct and Indirect Goals
    (Swansea University, 2024-09-25) Alarifi, Abdulrahman; Samaras, Vasileios
    This dissertation presents a comprehensive analysis and alternative strategy for developing Saudi Arabia’s land transport sector, aligning with the broader goals of Vision 2030. The research aims to address key challenges in the sector, explore global best practices, and propose strategies to enhance Saudi Arabia’s competitiveness as a global logistics hub. The study begins by contextualising the historical and strategic importance of Saudi Arabia's land transport infrastructure, emphasising its role in economic diversification and global connectivity. Informed by a literature review, the research identifies critical programmes under Vision 2030, such as the National Industrial Development and Logistics Programme (NIDLP), which focuses on modernising infrastructure and integrating advanced technologies to foster sustainable growth. The methodological approach leverages several analytical tools—Porter's Five Forces, PESTEL analysis, SWOT, and the TOWS matrix—to assess both external and internal factors affecting the land transport sector. This multi-faceted analysis leads to the identification of 24 strategic objectives, which are prioritised using a Decision Matrix to align with Vision 2030's direct and indirect goals. These objectives are categorised into themes such as technological innovation and modernisation, sustainability and environmental challenges, and public-private partnerships. The discussion highlights key findings, such as the importance of integrating advanced technologies, fostering public-private partnerships, and improving multimodal transport solutions. The adoption of digital platforms, the use of innovative safety measures, and the implementation of sustainable practices are highlighted as critical factors in ensuring the sector's long-term growth and resilience. Furthermore, the dissertation identifies challenges such as regulatory barriers, high costs, and the need for continuous technological upgrades. In conclusion, the research underscores the strategic importance of the land transport sector in achieving Saudi Arabia’s Vision 2030. The recommended strategies, including increased investments in infrastructure, enhanced governance frameworks, and the adoption of global best practices, are essential for transforming Saudi Arabia into a global logistics hub. The findings and recommendations provide a roadmap for policymakers and stakeholders to implement a well-aligned, future-ready transport system, driving economic diversification and sustainability.
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    Exploring the Underlying Factors and Barriers that Contribute to the Representation of Women in Leadership Positions within Advertising Agencies in Saudi Arabia, in the Context of Saudi Vision 2030
    (Queen Mary University London, 2024) Altowairqi, Raheed; Licsandru, Tana
    This qualitative research aims to address the factors and barriers that contribute to the representation of women in leadership positions within advertising agencies in Saudi Arabia in the context of Saudi Vision 2030. While Vision 2030 creates new opportunities for women in Saudi Arabia's advertising industry, persistent cultural and organizational barriers still hinder their full participation in leadership roles. The study highlights the ongoing struggle to balance progress with deep-rooted traditional norms. 10, industry leaders were interviewed using semi-structured open-ended questions to understand the complex and diverse experiences and perceptions of both men and women in the industry. The research applies a thematic analysis method to find themes and patterns while using institutional and social capital theory as an analytical lens. The themes include (1) the impact of Vision 2030 on gender dynamics and work culture (2) barriers to female leadership and gender biases in advertising (3) support systems and career development for women (4) women's leadership styles and representation. The research has found that while Vison 2030 poses as an institutional enabler, opening more opportunities for women in leadership, cultural and organizational barriers still hinder true gender equality. Women face challenges like balancing family life, stereotypes, and traditional gender norms, with these issues influenced by a complex interplay of regulatory, normative, and cultural factors.
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    Achieving Global Recognition: Higher Education Rankings and the Commitment to Quality in Saudi Arabia’s 2030 Strategic Vision
    (University of Glasgow, 2024) Alanazi, Abdulaziz Hamoud; Doherty, Robert
    This study has as a primary focus the devising of strategic recommendations to help the government of Saudi Arabia achieve its goals, particularly the objective of having at least five Saudi institutions among the top 200 global universities by 2030. The research explored the challenges in realizing the educational targets set in The Saudi Vision 2030, aiming to position Saudi Arabia as a global education leader. In examining the background of education in the Kingdom of Saudi Arabia, the study delves into the historical evolution of the education system and its alignment with contemporary aspirations, notably the Saudi Vision 2030. This comprehensive overview provides context for understanding the current higher education landscape and the imperative for transformation. The conceptualization of the western form of the university, from its origins as a Church institution to its evolution into a globalized modern entity, forms a backdrop to an understanding of the university of today. The concept of excellence in higher education is explored, tracing its trajectory from ancient universities to the present era. This examination encompasses the historical development of formal quality systems and the contemporary imperative for achieving world-class status. The development of higher education quality and quality assurance frameworks are considered. The study explores ranking systems in higher education, addressing their development, impact, and significance to improving institutional status and global position. With reference to a wider framework of neoliberalism and its globalizing affects, attention is given to how Saudi universities confront the complexities of global ranking systems and their implications for institutional advancement. By considering critical perspectives and emerging trends in ranking methodologies, the research identifies pathways for enhancing the global competitiveness of Saudi institutions. The study underscores the interconnectedness of historical legacies, contemporary challenges, and future aspirations in advancing Saudi higher education. By synthesizing insights from diverse domains, strategic recommendations are formulated to support Saudi universities towards global prominence, aligning with the ambitious vision outlined in Saudi Vision 2030. In addition to a review of the relevant literature, ten interviews were conducted with senior leaders from universities, Vice Rectors for Planning, Development, and Quality. The participants, from both the United Kingdom and Saudi Arabia, possessed practical and operational expertise in higher education ranking focused activity. This research identified crucial factors pivotal for advancing the higher education system towards its strategic goal. The study highlights the significant roles of academic research, the cultivation of research identity, marketing, publicity, financial resource attraction, academic and administrative autonomy, and academic reputation. These elements are collectively decisive to any effort to elevate the global rankings of Saudi universities. The research indicates areas recommended for enhancement in Saudi universities, including bolstering academic reputation, promoting research, investing in research and development, fostering international collaborations, and attracting international students.
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    Participations and Interactions: A study of emerging art practices in Saudi Arabia supported by the Saudi Vision 2030
    (University of Reading, 2024-07-16) Alghamdi, Bushra Attieh Ali; Allen, Kate
    Participatory art practice in Saudi Arabia in the 21st century has become an increasingly important form of art, found in numerous exhibitions and events presented by institutions and artists. Yet little research has been done on the emergence, challenges, and goals of the participatory art practices of artists and art institutions in the Saudi context. Participatory art in Saudi Arabia requires us to create a new critical framework to understand its art historical significance and better understand the phenomenon in a Saudi context (for the viewer and from the standpoint of the artists involved with this approach). A close look at current contemporary art practices shows that there is an ambition to embody an open, if not outright, participatory and interactive experience that encourages public participation. After the initiation of Saudi Vision 2030, Saudi officials noticed that art in the Kingdom of Saudi Arabia could also be used to foster societal development and to develop stronger international relations of the Kingdom of Saudi Arabia globally. In this context, my research aims to define important fields linked with Saudi Arabian participatory art practices, and closely examine ideas of interactivity and participation. It focuses on the artists’ motivations and intentions when presenting these artworks. Ethical issues (both for the institutions and artists) are explored, as well as the position of the institution as the funder for artists and their commissioned work. Questions about the social and cultural factors that condition participatory art practices in Saudi Arabia are addressed, and the different views artists take towards such practices are considered. This will also include a thorough analysis of how the cultural programme Saudi Vision 2030 is affecting the participatory art practices of certain artists and art institutions. Through the examination of these issues, I open up a set of questions that lead to new and original understandings of participatory art practice in Saudi Arabia and critically explore the challenges and goals of key Saudi contemporary artists. To accomplish this task, a qualitative method was applied to examine the role of artists and art institutions. This study has been conducted using a variety of data collection methods, including literature research, visits to exhibitions, and 9 interviews.
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    Using the Concept of Work Alienation as a Lens to Explore Academic Females’ Experiences at King Saud University
    (University of Leeds, 2024-01-16) Alothaim, Dunya Mohammed A; Grugulis, Irena; Umney, Charles
    The purpose of this research was to explore the experience of Saudi women working in academia by using the concept of alienation as a lens. With this aim, there were three research questions: • To what extent, and in what ways, are dimensions of alienation relevant in understanding the situation of women in academia in the Kingdom of Saudi Arabia? • How do women working in academia in Saudi Arabia experience gender segregation? • How are these dynamics affected by the new ways of working (notably, Saudi Vision 2030) and the technological innovations introduced as a result of the Covid-19 pandemic? The paper begins with a literature review, which established the starting point for answering the research questions. After that, a qualitative methodology was selected to collect and analyse the research data. Data collection took place via face-to-face and Zoom interviews. The study comprised 33 female academics working at King Saud University. Ten of those interviewees were interviewed more than once to collect more data about the Covid-19 pandemic. Thematic analysis was used to highlight codes and develop themes from the data. The results and discussion show that alienation is a valuable concept in exploring phenomena related to women in the workplace. Academic careers were found to have positive features, but these were based on employees’ culturally determined points of view. Aspects such as the level of autonomy enjoyed by the participants, the degree to which they felt they were under control and their sense of meaningfulness is better identified from employees’ perspectives within a specific context. The results also indicate that negative feelings, such as sadness, should not always be understood as a sign of alienation. In contrast, sadness and tiredness arose in informants as an indication of high engagement with their work. Further recommendations include more exploratory studies to enrich the concept of alienation and to provide organisations with an understanding of specific issues rather than just symptoms.
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    Investigation of the potential benefits and drawbacks of hosting the FIFA World Cup Football Tournament as a sporting event to Tourism & Hospitality in the Kingdom of Saudi Arabia
    (Sheffield Hallam University, 2024-05) ALBarrak, Shahad; Dunning, John
    The aim of this study was to investigate the potential benefits and drawbacks for Saudi Arabia’s tourism and hospitality sectors of hosting the FIFA World Cup football tournament, since Saudi Arabia is the designated host for the event. Using a structured questionnaire, the researcher collected data on global football interest, perceptions of hosting, fans’ decision-making factors, travel and spending patterns, and the links between sports tourism, hospitality, and the economy. The results revealed significant effects on tourism and hospitality that aligned with Saudi Vision 2030. Key findings include the influence of national pride on the hosting country and the effects of many factors on attendance decisions, regardless of interest in football. Future researchers could focus on long-term planning, safety measures, and accommodation demands to enhance the overall hosting experience for such events.
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